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📊 Statistics in dashboards

This page outlines all high-level dashboard views available in the Desk that provide access to delivery and performance metrics—tailored to your account type.

🚀 Promote section (advertiser dashboards)#

  • Sponsored usage

    Track key performance indicators (KPIs) for all your sponsored campaigns and creatives through interactive timeseries charts. A device breakdown is also available via pie chart to monitor cross-device delivery.

  • Inventory
    If you manage inventory, this dashboard allows you to measure its delivery potential. Understand how much is filled with editorial, internal, or external campaigns. A pie chart by device is also included to visualize inventory split.

  • Revenue & cost
    Monitor revenue from external monetization sources and view internal costs associated with usage fees—whether from editorial content or self-served campaigns.

📰 Publish section (publisher dashboards)#

  • Editorial
    Track key KPIs for all your editorial campaigns and content using timeseries graphs. A pie chart displays device-based delivery distribution.

  • Estimated revenue
    Monitor your earned and projected revenue for both the previous and current month. Charts provide day-by-day tracking, with an additional view by device.